Friday, December 31, 1999

Did 20th C make our brains' neural network more intelligent or more ignorant?

 apres ski members of  my extended family and daispora scots exchnaged notes on a very noisy 20th century- how media has become ver more fake scares us especially when presentin that concern at Harvard- i was told you may be correct in your concern over thst expoentil risk but US will nver fund tha reseaarch

sources included dad's 50th year as vonneumann biographer; 54th year of practice as Economist sub-edito9rt. mine as 2oth year as dtabank researcher of a [project started at mit/haravrad express database (what did peoples of different nations demand from value chain brand leaders. Da'ds life had been concerned with connect aisan and atlantic peopl;e since spending hois last days as teen allied bombe commang (burma campaign) from 1982 ten year of york for Unilever across Asia had made me Bostonian's number 1 databant data entrant

by the late 19890s it was not uncommon fir brand leaders to spoend a billions of dollars a year co,peting for your brain cells; whilst much market research was as trivial as do you respond to  a bran d name  : no awares, prommpted awarenessd, spontaneous awaress; the reality wasd a brand in a person's brain oftern traced  hundreds of memoriusers in its overall identity : colors, logos, interpersonal stiories, meainings from magiuc moments in life and if that was the customer end- which corpoare functions were proud about the nrand- overall who'd uniquely miss what if the brabd ceased to exist. Foir 25 years I did market resear hof people's minds without readinging  V Neumann's last booklet - the computer and the brain. wow so engineers seee intelligence as augmenting hiuamn brains not just training up compueters brins

Back in 1984 dad and my boiok 2025 report- hypothesised the main game would be over- sustainability of system design would be won or lost for iur species Have allok what that means in last months of 2024 - tik tok 2024/08 ...

Meanwhile having spend a devade tering to get the world's largest ad agencies and accountats to value up to 90%  of goodwill no longer counted by tangible accountant- i guest edited triple soecial issue of journal of brand managment on Brand Reality; and want to charter intelliugen as seen by leading pacigifc coast us cities versus atlantic ones. Dad says  hi 1982 survey why n ot silicon valley  everywhre still has been applied much except by a few most loyal Economist Readers. 

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